7. Marketing through the Internet is the cheapest ever
This point stems primarily from the previous point, which is targeting. Through e-marketing, you will only pay for people who are really targeting your business.
You will pay according to the results you prefer, which range from just awareness of the existence of your product, to the completion of a complete sale.
For example, in our previous example of an advertising campaign, you can set an advertising budget of only 100 Egyptian pounds per day, and you can make your campaign only last for three days… Isn't that great.
Note: In order to take advantage of this feature, you have to be a professional e-marketer, as there are thousands who pay money in losing advertising campaigns on the Internet.
تجارة الكترونية
8. E-marketing provides highly accurate analytical data
Through the digital analytics tools available in e-marketing, you can get all the information and data you want in order to improve your products and services.
For example, you can find out how many people interacted with your ad, and how many people visited your site through the ad, and you can create different ad models and analyze the result of each one to reach the best possible ad that achieved the best result.
The main elements of e-marketing
Email Marketing Elements
E-marketing is based on a set of elements or components, these elements are the ones that govern the marketing process on the Internet of any kind.
1. Data
Data is the first essential element in e-marketing, from which the marketing process begins in its correct scientific and practical concept.
The goal of data collection is to know the specifications of the target customer, his purchasing behavior, the expected market size, the size of the competition, the nature of competitors…etc.
It is worth noting here that the role and importance of data is not only at the beginning, but it is an important role constantly as long as the marketing process continues.